Creative Confidence: Unleashing the Creative Potential Within Us All
David Kelley and Tom Kelley
IDEO founder and Stanford d.school creator David Kelley and his brother Tom Kelley, IDEO partner and the author of the bestselling The Art of Innovation, have written a powerful and compelling book on unleashing the creativity that lies within each and every one of us.
304 Pages • ISBN 038534936X
“Striving for perfection can get in the way during the early stages of the creative process.”
– David Kelley and Tom Kelley, Creative Confidence: Unleashing the Creative Potential Within Us All
Too often, companies and individuals assume that creativity and innovation are the domain of the “creative types.” But two of the leading experts in innovation, design, and creativity on the planet show us that each and every one of us is creative. In an incredibly entertaining and inspiring narrative that draws on countless stories from their work at IDEO, the Stanford d.school, and with many of the world’s top companies, David and Tom Kelley identify the principles and strategies that will allow us to tap into our creative potential in our work lives, and in our personal lives, and allow us to innovate in terms of how we approach and solve problems. It is a book that will help each of us be more productive and successful in our lives and in our careers.
“I used to think that to make something happen in a corporation or in the army, you had to be at the higher ranks, to be a general. But you just need to start a movement.”
“Failure sucks, but instructs.”
“That combination of thought and action defines creative confidence: the ability to come up with new ideas and the courage to try them out.”
“Like a muscle, your creative abilities will grow and strengthen with practice.”
“If you want a team of smart, creative people to do extraordinary things, don’t put them in a drab, ordinary space.”
“Belief in your creative capacity lies at the heart of innovation.”
“Everything in modern society is the result of a collection of decisions made by someone. Why shouldn’t that someone be you?”